Dear Automotive Marketing Executive: If you are interested in an engaged, enthusiastic and powerful European audience of automotive decision makers, look no further than autonewseurope.com. Brought to you by Crain Communications with the global reporting strength of Automotive News and Automobilwoche, this online product delivers a growing audience of unique visitors each month. These are historic times for the auto industry. As news happens, we send out breaking news alerts to keep our readers informed. For example, in March 2009, 15 news alerts were sent to 190,000 people. The open rate on these alerts was an amazing 38%. Most importantly, the advertisements on those alerts resulted in 8,300 click-throughs. Advertising on autonewseurope.com works! Editorially, we will continue to deliver: • Industry news from around the world, and especially Europe • European sales and production data • Car cutaways • Archives and search function capability Our registered users can select to receive their news daily and/or weekly from us via the Automotive News Europe e-mail newsletters. Europeans rely on these products to get the vital news that they need to know—from automakers to their original equipment suppliers to distribution networks and beyond. As your marketing partner, Automotive News Europe also has a variety of unique sponsorships that include private dinners, custom research, online data supplements and exclusive partnerships available for advertisers. We look forward to working with you. Peter Brown, Automotive News Group Publisher |
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